Well, I have to say I've never given a lot of attention to Kate and Wills in the past. When I start thinking about them, my mind wanders to other things. Like now I'm thinking about how nice it would be to have a new bathroom.
But anyway, my point is this: dull as they may be, I am fired up about their wedding! It's great to see the Union Flags out in force and people appearing to be enjoying being British, for a moment at least.
Of course there's lots of silly tat around masquerading as memorabilia, the saucy Crown Jewels condoms being one of the best of this ilk ...
... and then there are lots of tasteful(-ish) things from places like John Lewis and Kath Kidston.
I have been surprised how scarce the limited edition branded packaging has been. How about some Heinz Beanz Royale for breakfast tomorrow? And where's the "My Soulmate, Marmite!" version?
Rowse have had a go. Understated and tasteful. I'm not sure it's something particularly collectible, but it would certainly look good on the breakfast table tomorrow and it looks tempting and ... well ... sweet.
One brand that has got it absolutely right is Pimms. Their Limited Edition packs are definitely ones I would like to own and keep. They've traded on their quintessential Britishness to full effect. They've put onto a label the way I feel about the Royal Wedding tomorrow: full on British and proud to be!
